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About DSA

B2B | EA : Enterprise Application | Tableau Web App 

Digital Shelf Analytics (DSA) is the practice of tracking and optimizing how your products appear and perform across online retail platforms like Amazon, Flipkart, Blinkit, BigBasket, etc.

Business Goals
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  • Drive online revenue growth by improving product visibility, availability, pricing, and content performance across e-commerce platforms.

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  • Minimize revenue and brand leakage through real-time monitoring and actionable alerts for stock, pricing, and competitor changes.

Challenges

Balancing insight and simplicity - consolidating multi-source    e-commerce data into a Tableau dashboard that delivers clear, actionable decisions without overwhelming users.

UI Screens

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